Scenic Luxury Cruises & Tours
Scenic Tours approached Advent Calendar Online seeking a Christmas marketing strategy to expand their customer base.
Scenic Tours approached Advent Calendar Online seeking a Christmas marketing strategy to expand their customer base and raise awareness of their luxurious tour and cruise packages.
With the goal of boosting their marketing database, the team at Advent Calendar Online crafted a bespoke 20-day online Advent calendar to help Scenic Tours reach a wider audience and achieve their business growth objectives. Scenic decided on just 20 days as opposed to 24 or 25, to exclude weekends.
The 20-day online Advent calendar was a huge success, helping the company to promote their luxury cruise packages to a wider audience and grow their business. The premium design of the calendar was a perfect reflection of the brand's luxurious status, with daily prize draws and travel-related giveaways that generated high engagement from prospects. With an average of over 200 entries per day, Scenic were able to capture valuable email addresses, further expanding their reach and ability to market to interested customers.
Advent Calendar Online is a service that creates interactive, digital advent calendars for brands, charities, and organisations. Instead of a physical calendar with doors you open by hand, these are online experiences, each day leading up to Christmas unlocks new content that can be decided by you.
Digital advent calendars are ideal for any organisation that wants to engage its audience in the run-up to Christmas. Whether that’s a customer or employee.
Pricing starts from £495 for Online Builder, £1,495 for Template, and £2,495 for Bespoke. We’ll give you a clear quote before starting.
Timelines vary depending on the option you choose, but as a rule the earlier we start, the better. This is especially true for Bespoke projects, which need more time for design, feedback, and testing.
We offer three options:
Online Builder – A cost-effective choice where you build your calendar using our platform and a streamlined setup.
Template – Pre-designed layouts we customise with your branding for a quick turnaround.
Bespoke – Fully tailored to your needs, using your supplied designs/assets, or designs created by our in-house team.
The difference is mainly in design flexibility, turnaround time, and customisation. Online Builder and Template follow set formats, while Bespoke is completely tailored to your brand and campaign goals.
You can add daily prize draws, quizzes, puzzles, videos, social sharing, and more, regardless of the option you choose.
Yes, we produce build and produce the calendar, using either designs or assets supplied by the customer, or by designs created by our in-house design team.
Not at all. While one of our clients once offered a family trip to New York, a truly memorable prize, but that level of extravagance isn’t necessary. Many campaigns include something simple like a service discount or gift voucher, but it’s entirely up to you. Of course, larger or more exciting prizes can help attract more entries, but the choice is yours.
Contact us today to enhance your festive marketing campaign.